PinnedInUX CollectivebyMary Borysova·Dec 3, 2024Whoop! or How to gamify training — $3.6 billion product playbookSecrets how to make training feel like a fun gameA response icon17A response icon17
PinnedInUX CollectivebyMary Borysova·Oct 28The UX of Waiting for AIWhat Gemini, Perplexity, Copilot and Consensus do when an answer takes timeA response icon1A response icon1
PinnedInUX CollectivebyMary Borysova·Nov 19, 2024Get your ideas across: communication tools every designer needsLeading through design.A response icon4A response icon4
PinnedInUX CollectivebyMary Borysova·Nov 18, 2025I trust you not-or How to build trust with AI productsTrust me, I’m (not) a robotA response icon3A response icon3
PinnedInUX CollectivebyMary Borysova·Dec 3, 2024Why over 100 million athletes are hooked on StravaThe psychology behind Strava’s addictive community featuresA response icon8A response icon8
InBootcampbyMary Borysova·Oct 21I switched to an AI browser. Here’s what changed about how I work9 shifts in how an AI-native browser changes search, reading, and workA response icon1A response icon1
InUX CollectivebyMary Borysova·May 19, 2025Why you can’t stop at just one episode: Netflix’s engagement loop explainedHave you ever noticed how effortlessly you can lose an hour (or three) browsing through Netflix?A response icon4A response icon4
InUX CollectivebyMary Borysova·May 19, 2025What Monzo can teach us about designing for money habitsFrom grandma’s envelopes to digital potsA response icon1A response icon1
InUX CollectivebyMary Borysova·Apr 25, 2025Reddit’s shiny secret: gamifying for 1.1 billion peopleInside the mechanics that make us want to show off online 🏆
InUX CollectivebyMary Borysova·Feb 13, 2025Are Duolingo’s AI video calls just a gimmick or a valid way to study?Turning the traditionally boring world of language learning upside down.A response icon3A response icon3
