Mariah Ore·May 23, 20233 functions of note-taking in qualitative research and one expert’s approach to leveraging memory…Notes are a huge part of the qualitative UX research process. But are we getting everything out of them that we should be?
Mariah Ore·Mar 15, 2023Why it’s important to use memory strategically in qualitative researchPOV: you’ve done your interviews, you’ve taken your notes, and now it’s time to synthesize your findings. But looking at your notes after…
Mariah Ore·Dec 24, 20225 Ways to Improve the User Experience for Individuals with Limited English Proficiency (LEP)1 in 10 adults of working age in the US have limited English proficiency (LEP), which means they may not be getting the most out of systems…
Mariah Ore·Dec 23, 2022Smart CX: how Uber leveraged the familiar to spur the adoption of a new ideaDuring my master’s studies, I explored how existing memories and mental models stored in the human mind make learning or believing anything…
Mariah Ore·Dec 23, 2022English Dominance in Natural Language ProcessingDuring my master’s studies, I explored how technology such as Natural Language Processing (NLP), which is coded and developed predominantly…
Mariah Ore·Dec 23, 2022How to Use MaxDiff Survey Analysis for Feature PrioritizationMaxDiff surveys are a useful UX research tool because they allow us to quantify a user’s top priorities. In 2020, I wrote an article for…
