Stanford Smith·Jul 6, 2023I know that people like to use Detroit as the convenient punchline but your perception is outdated.
InCity of ColorbyStanford Smith·Jul 1, 2023How to Not Screw Up Your City’s Social Media StrategyIn the last 6 months, we’ve added nearly 70,000 new followers to our VisitDetroit Instagram feed.
InCity of ColorbyStanford Smith·Nov 12, 2021City Trails — A New PerspectiveCity Trails and Economically Equitable Tourism
InCity of ColorbyStanford Smith·Sep 10, 2021What Destination Stewardship Means for Your CityThe pandemic has had a profound impact on our economy and communities. Organizations while responding to the pandemic’s challenges have…
InNext Step CoalitionbyStanford Smith·Aug 7, 2020What Kind of Ally Are You?I’m torn by what I see in America’s streets. Black and white people standing, shouting, chanting, and sometimes bleeding next to each…
InNext Step CoalitionbyStanford Smith·Jul 31, 2020Why the fight for Social Justice Must Be NonpartisanSocial Justice warriors should disavow their political party affiliation. We should be independent and our vote should be lobbied for by…
Stanford Smith·Oct 11, 2019Looking For Digital Marketing Best Practices? Maybe You Shouldn’t.There are some popular digital marketing best practices out there enjoying an unusually long shelf life:
InCity of ColorbyStanford Smith·Oct 7, 2019How to Promote a Boring CityDetroit is strutting. Private investment, entrepreneurship, and tough-as-nails locals have turned our frown upside down in the Motor City…
Stanford Smith·Jul 10, 2019What Destination Marketers Really Want To Know About Advertising in Your PublicationI am a data geek. I love analytics and will spend hours analyzing and designing metric dashboards. Showing me a spreadsheet is a quick way…
