PinnedScott McLeod·Oct 17We Built a Physical AI Research Machine, Not a Stock ScreenerMapping four universes, from Physical AI to Digital Sovereignty, to find where the next decade of value will concentrate.
PinnedScott McLeod·Feb 3, 2020Revenue Per Person: The Ultimate Startup Metric for Efficiency.A healthy startup must be able to grow revenue per person with a flat team. In my experience building companies, most recently as Chief of…A response icon1A response icon1
Scott McLeod·Feb 11, 2019Corporate Innovation: Building Startups Like An ExplorerI believe every existing big brand should be building startups, not two kids in a garage startup, but a well informed, funded approach to…
InBuilding A StartupbyScott McLeod·Oct 28, 2015Social Media isn't Marketing. What is it then?Social Media had its place in marketing during the early days, but as platforms (Facebook, Twitter, LinkedIn, Pinterest) have evolved…A response icon8A response icon8
Scott McLeod·Oct 13, 2015Why you should separate marketing from your product.A response icon1A response icon1
Scott McLeod·Apr 9, 2015Self serve ad platforms need a change.Ad Platforms should separate their product and services to better serve 3 different sets of advertising users.
InEvolution of the artsbyScott McLeod·Mar 31, 2015Why Jay-Z’s launch of streaming service Tidal really sucksIn this short article I will explain my thinking behind why their product and marketing efforts were not aligned for success.
InBuilding A StartupbyScott McLeod·Mar 18, 2015Marketing & Acquisition tips for startupsThis article overviews the basics on how to effectively acquire customers using Facebook Ads, Google Ads & Twitter Ads.A response icon2A response icon2
InBuilding A StartupbyScott McLeod·Jan 27, 2015How to setup a landing page for validating a business or product idea.Successfully set up an experiment for measuring and determining demand. Second part in assessing your business idea.A response icon7A response icon7
InBuilding A StartupbyScott McLeod·Nov 20, 2014Building the right thing, for the right people using customer interviews.The key to building a successful software company is solving a real problem for real people.