PinnedInUX CollectivebyRosie Hoggmascall·Aug 1, 2024Figma and the cost of collaborationHow Figma’s pricing is anti-product-led growthA response icon31A response icon31
PinnedInUX CollectivebyRosie Hoggmascall·Jan 29, 2025How Duolingo pushes users from freemium to premium5 monetisation lessons from the world’s most downloaded education appA response icon41A response icon41
PinnedInUX CollectivebyRosie Hoggmascall·Jan 29, 2025I cancelled my Calm membership. Here’s all the emails they sent meA lesson in what not to do with CRM strategy and monetisationA response icon80A response icon80
Rosie Hoggmascall·Nov 24, 2025After 3 years and $11,000, I’m leaving Medium.A story of network effects, trust and safety, and monetization strategy.A response icon3A response icon3
InUX CollectivebyRosie Hoggmascall·Nov 21, 2025The onboarding Linear built without any AB TestingGetting to $1.25 billion without data or hacks.A response icon5A response icon5
InUX CollectivebyRosie Hoggmascall·Nov 1, 2025How to nail onboarding — a case study of RunnaLessons in clarity, confidence and communityA response icon1A response icon1
Rosie Hoggmascall·Oct 31, 2025How car hire companies design for fearThe art of the anxious checkoutA response icon1A response icon1
Rosie Hoggmascall·Oct 10, 2025September wrap up 🌯Three learnings on content, work and lifeA response icon1A response icon1
Rosie Hoggmascall·Oct 10, 2025The story behind Fyxer’s 90% month-3 retentionRetention isn’t won with shiny new features — it’s won by obsessing over the core job.
