PinnedSara Blakely·Aug 14The Canary Test for AI is here. Are we paying attention?The US Bureau of Labor Statistics’ July jobs report recently dropped and every single net job loss belonged to women.
PinnedSara Blakely·Jan 14New Year, More Questions: How I’m Approaching AI Adoption with Executives in 2026Here are some of the key questions worth asking leaders this year as they navigate AI for their organizations.
Sara Blakely·Feb 29, 2024Slow Your Role? 3 Reasons I Believe Generative AI Isn’t Taking Over Everything (Yet)Let’s take a collective breather, y’all.
Sara Blakely·Oct 5, 2023Even As A Vegetarian, I Can’t Get Enough of This Meaty Marketing CampaignAll it took was one image, two Iowa State football players, and some genius social media marketing.A response icon1A response icon1
Sara Blakely·Sep 28, 2023Whale Hello There: Seattle Sounders’ 50th Anniversary Rebrand Makes A…Splash?When the Seattle Sounders professional soccer team announced their 50th anniversary rebrand recently, the reception was…watery.A response icon1A response icon1
Sara Blakely·Sep 21, 2023Let’s Talk: Ice Cream & OverbrandingWhat do you get when a marketer walks into a gelato shop? An excercise in the impact of branding, brand strategy, and the bottom line.
Sara Blakely·Sep 12, 202310 Hard Lessons I Learned Working With Narcissists (So You Don’t Have To)Passing along these tough lessons in the hopes that you don’t need to learn them the hard way.
Sara Blakely·Sep 7, 2023Let’s Talk: Ted Lasso, AI, & The Power of CopywritingWhat made Ted Lasso an immediate fan favorite? Personality. Charisma. Impactful yet simple statements. In one word…COPYWRITING.
Sara Blakely·Aug 31, 2023Let’s Talk: 5 Common Marketing Mistakes To AvoidIf marketing is the megaphone for your company, are you speaking clearly enough for your target consumers to hear you?
