InUX CollectivebyJordan Santos·Aug 12, 2020Product Personas: your product could have a pulseBut what about the product. Have we ever stopped to consider that the product may have a persona?
Jordan Santos·Oct 5, 2017Your user is a person with a 9–5 job and hobbies like you.What you see here is an affinity diagram for an educational app I had the pleasure of working on with Lianne Yun and Gise Bertran. The…
Jordan Santos·Sep 19, 2017FPL does not care about Florida.Or do they?A response icon1A response icon1
Jordan Santos·Aug 31, 2017Design Research is Poetry in MotionI’m currently in a heavy research phase, designing surveys, conducting interviews internally and externally, running usability test, all to…
Jordan Santos·Aug 22, 2017Your project costs are way too high because you don’t have a UX team.This is the fourth meeting this week with that “difficult” client, they don’t agree with your current design and they believe that there…
Jordan Santos·Aug 19, 2017How AI could impact UX StrategyOur products are becoming more and more personalized as the months flow by. Zillow sends users “Homes you would like this week”, Spotify…
Jordan Santos·Aug 17, 2017Ease your mind, take these 6 steps to reduce cognitive load in your designsThe last thing you want your user to feel is frustration and stress from your design. People’s lives are already stressful enough, the…
Jordan Santos·Aug 8, 2017The Headspace app, My Dad, and the rise of the value-driven product designers.My father just started getting into meditation for personal reasons, I don’t blame the guy for wanting to try something new. Upon learning…A response icon2A response icon2
Jordan Santos·Aug 3, 2017How a mobile app could empower yoga instructors to teach as much as they like, on their own…The sun is at a quarter to sunset, your feet are firmly planted on a mat floating above the beach sand, you feel a light flow of cool ocean…A response icon2A response icon2
