PinnedYamini Rangan·Oct 27, 2021The customer experience playbookCustomer expectations are constantly changing and evolving. The way we discover, research and buy products and services from companies…A response icon1A response icon1
PinnedYamini Rangan·Aug 19, 2021How to align incentives with your customers’ successMarch 2020 was chaotic. I was in my third month at HubSpot when it became apparent that the COVID-19 pandemic was not just a blip. As…
Yamini Rangan·Jul 28, 2021How to align strategy around the customerI recently had a frustrating, but familiar, customer experience.
Yamini Rangan·Jul 19, 2021How to align your teams around the flywheelAs HubSpot’s Chief Customer Officer, my charter is to create a delightful customer experience.
Yamini Rangan·May 18, 2021How to Build a Customer-First CultureA delightful customer experience happens at the intersection of art and science. Art is your culture, and science is your disciplines — I…A response icon3A response icon3
Yamini Rangan·May 3, 2021The Art and Science of Customer ExperienceThe world changed pretty dramatically in 2020 — and that’s an understatement. Since I joined HubSpot as Chief Customer Officer last…
