SlotSwift
SlotSwift is an online booking page with automatic reminders for solo and small appointment-based businesses: massage therapists, personal trainers, lash and nail techs, barbers, salons, tattoo artists and therapists. Instead of booking clients through Instagram DMs, WhatsApp and phone calls, you share one link (in your Instagram bio, Google profile or website) and clients pick a service, a team member and a free slot themselves, 24/7, with no account or app. Each booking is confirmed by email with a calendar invite, clients get an automatic reminder, and they can reschedule or cancel from a link, so you get fewer no-shows and less messaging. You also get a day, week and month calendar, staff and multiple locations, double-booking prevention, and client records with no-show history. One flat plan, every feature included, no per-staff fees or booking commissions, and a 14-day free trial.
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Hournook
Hournook is online appointment-booking software for hair salons, barbers, nail and beauty studios, massage and spa businesses, physiotherapists, therapists, dentists, personal trainers, yoga studios and coaches. Businesses set up their services and weekly hours to create a booking page. Clients choose a service and available time from their phones, and appointments appear in the business calendar. Hournook sends confirmation emails and reminders 24 and 2 hours before appointments. Clients can reschedule or cancel, double bookings are prevented, and each team member can have separate hours and services. Businesses can share booking pages through a link, QR code or website widget. Analytics track bookings, no-shows and busy days, and businesses can export client lists. A 14-day free trial is available without a payment card.
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Relay
Relay is customer messaging and appointment-operations software for salons, barbers, lash and brow studios, med spas, tattoo studios, pet groomers and other appointment businesses. It brings texts, email, calls, web chat, form inquiries, and connected Facebook and Instagram messages into a shared customer inbox. Businesses can publish booking links, sync calendars with Google Calendar, check availability for conflicts, send appointment reminders, prompt clients to rebook, and notify waitlisted customers when a slot opens. Automated workflows can text back missed callers and follow up with leads. Relay's AI can draft replies for staff approval or send automatic replies, depending on settings. The optional AI Front Desk answers calls and books appointments. The service also includes contact records, forms, pipelines, and API access on qualifying paid plans. Relay is web-based and connects to Martello's stack, including Mycel, its shared business knowledge layer.
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BarbrFlow
BarbrFlow is an AI receptionist and appointment-management service for appointment-based hair and beauty businesses, including hair salons, barbershops, nail salons, beauty salons, make-up artists and tattoo studios. It connects to a business's WhatsApp number and uses configured services, staff schedules, prices and policies to answer routine inquiries, check live availability, and book, reschedule or cancel appointments. The service supports reminders, optional deposits through a connected Mollie or Stripe account, group bookings, waitlists for newly available slots, and consent-based messages to returning clients. A web dashboard provides calendar, customer and team information, with occupancy, revenue and no-show views. Owners and staff can review conversations and take over when a request needs human attention. An Android app provides access to appointments, payment status and the waitlist.
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