2025
Find the best software for anything and everything you want to accomplish, as decided by software buyers on the world’s largest and most trusted software marketplace. Based on honest reviews and ratings from our G2 users this year, this list features the top software products found on G2.
Out of 2,360 total vendors in this category, and 648 that were eligible for the 2025 Best Software Awards, here are the 50 best software vendors. When looking at this year's winners, 17 remained on the list from last year, while 33 are new entrants — representing a 66% change on this list since the 2024 Best Software Awards.
1

Sage Software
Accounting

Sage provides software in accounting, ERP, CRM, and more across industries and available for entrepreneur, small, midsized, and larger businesses.
Sage provides software in accounting, ERP, CRM, and more across industries and available for entrepreneur, small, midsized, and larger businesses.
G2 Awards
Best Global Sellers 2025
Best Highest Satisfaction Products 2025
Best EMEA Sellers 2025
Best UK Sellers 2025
Best Accounting & Finance Software Products 2025
Grid Leader Travel & Expense Winter 2026
Implementation Leader Supplier Relationship Management (SRM) Winter 2026
Grid Leader Time & Attendance Winter 2026
Asia Leader Revenue Management Winter 2026
2

Sophos
Endpoint Protection Platforms
Sophos delivers IT security and data protection for businesses. They produced our first encryption and antivirus products back in the 1980s.
Categories
G2 Awards
Best Global Sellers 2025
Best EMEA Sellers 2025
Best Software Products 2025
Best Security Software Products 2025
Best UK Sellers 2025
Best Enterprise Products 2025
Results Leader Secure Email Gateway Winter 2026
Implementation Leader Extended Detection and Response (XDR) Platforms Winter 2026
India Leader Extended Detection and Response (XDR) Platforms Winter 2026
3

Synthesia
AI Video Generators

Synthesia offers an AI-powered video synthesis platform that enables businesses to generate personalized videos from plain text.
Synthesia offers an AI-powered video synthesis platform that enables businesses to generate personalized videos from plain text.
Categories
Products
G2 Awards
Best AI Software Products 2025
Best EMEA Sellers 2025
Best Fastest Growing Products 2025
Best UK Sellers 2025
Best Design Software Products 2025
Europe Leader Course Authoring Winter 2026
Usability Leader Synthetic Media Winter 2026
Implementation Leader Synthetic Media Winter 2026
4

Mimecast
Cloud Email Security

Mimecast is an AI-powered, API-enabled connected Human Risk Management platform, purpose-built to protect organizations from the spectrum of cyber threats. Integrating cutting-edge technology with human-centric pathways, our platform enhances visibility and provides strategic insight that enables de
Mimecast is an AI-powered, API-enabled connected Human Risk Management platform, purpose-built to protect organizations from the spectrum of cyber threats. Integrating cutting-edge technology with human-centric pathways, our platform enhances visibility and provides strategic insight that enables de
Categories
Products
G2 Awards
Best EMEA Sellers 2025
Best UK Sellers 2025
Best Security Software Products 2025
EMEA Leader Intelligent Email Protection Winter 2026
Grid Leader Secure Email Gateway Winter 2026
Grid Leader Browser Isolation Winter 2026
Asia Leader Secure Email Gateway Winter 2026
Momentum Leader Email Archiving Winter 2026
Asia Pacific Leader Secure Email Gateway Winter 2026
5

VEED
Video Editing
Your audience prefers video. Wow them with VEED, the fastest and easiest way to make professional-quality videos.
Categories
Products
G2 Awards
Best EMEA Sellers 2025
Best Design Software Products 2025
Best UK Sellers 2025
Latin America Leader Video Email Winter 2026
Canada Leader Video Email Winter 2026
Usability Leader Video Translation Winter 2026
Implementation Leader Video Translation Winter 2026
Middle East & Africa Leader Video Editing Winter 2026
Europe Leader Video Editing Winter 2026
6

Dotdigital
Marketing Automation

Dotdigital is a global customer engagement, marketing automation, and data platform that helps you and your teams create connected, personalized experiences across every marketing channel. You can bring all your customer data together, understand your audience, and automate cross-channel journeys th
Dotdigital is a global customer engagement, marketing automation, and data platform that helps you and your teams create connected, personalized experiences across every marketing channel. You can bring all your customer data together, understand your audience, and automate cross-channel journeys th
Categories
Products
G2 Awards
Best EMEA Sellers 2025
Best UK Sellers 2025
Grid Leader Communication Platform as a Service (CPaaS) Winter 2026
United Kingdom Leader Communication Platform as a Service (CPaaS) Winter 2026
Europe Leader Email Marketing Winter 2026
EMEA Leader Email Deliverability Winter 2026
EMEA Leader Communication Platform as a Service (CPaaS) Winter 2026
United Kingdom Leader Transactional Email Winter 2026
7

Glassbox
Session Replay
Glassbox is an analytics platform that captures, visualizes, and analyzes digital interactions.
Categories
Products
G2 Awards
Best EMEA Sellers 2025
Best UK Sellers 2025
Usability Leader Mobile App Optimization Winter 2026
Usability Leader Product Analytics Winter 2026
Results Leader Mobile App Analytics Winter 2026
8

Checkout.com
Payment Processing

Checkout.com is a financial technology company that delivers a high-performance payments platform. Enterprise and scaling businesses use our cloud-based platform to process payments, send payouts, and manage card programs. Checkout.com is headquartered in London, with offices in New York, Paris, Dub
Checkout.com is a financial technology company that delivers a high-performance payments platform. Enterprise and scaling businesses use our cloud-based platform to process payments, send payouts, and manage card programs. Checkout.com is headquartered in London, with offices in New York, Paris, Dub
Categories
Products
G2 Awards
Best EMEA Sellers 2025
Best UK Sellers 2025
Best Commerce Software Products 2025
Grid Leader Payment Gateways Winter 2026
EMEA Leader Payment Gateways Winter 2026
Europe Leader Payment Processing Winter 2026
Relationship Leader Payment Processing Winter 2026
9

Canonical Ltd.
Operating System

Canonical is an open source software company and the publisher behind Ubuntu, the world’s most popular enterprise Linux distribution. We provide open source security, support and services to your entire stack. Since the first Ubuntu release in 2004, we’ve worked to expand the Ubuntu philosophy f
Canonical is an open source software company and the publisher behind Ubuntu, the world’s most popular enterprise Linux distribution. We provide open source security, support and services to your entire stack. Since the first Ubuntu release in 2004, we’ve worked to expand the Ubuntu philosophy f
G2 Awards
Best EMEA Sellers 2025
Best UK Sellers 2025
Momentum Leader Server Virtualization Winter 2026
Usability Leader Server Virtualization Winter 2026
Usability Leader Container Engine Winter 2026
Results Leader Server Virtualization Winter 2026
Grid High performer DevOps Winter 2026
10

Bizagi
Business Process Management

Bizagi is a cloud-native PaaS that allows you to modernize and optimize your business by creating low-code apps using automated processes as the backbone. Bizagi brings together the best of both worlds by allowing users to quickly design and develop custom applications, maintaining all the benefits
Bizagi is a cloud-native PaaS that allows you to modernize and optimize your business by creating low-code apps using automated processes as the backbone. Bizagi brings together the best of both worlds by allowing users to quickly design and develop custom applications, maintaining all the benefits
Categories
Products
G2 Awards
Best IT Management Software Products 2025
Best UK Sellers 2025
Grid Leader Digital Process Automation (DPA) Winter 2026
Implementation Leader Process Mining Winter 2026
Usability Leader Low-Code Development Platforms Winter 2026
Grid Leader Business Process Simulation Winter 2026
Implementation Leader No-Code Development Platforms Winter 2026
11

Exclaimer
Email Signature

Exclaimer is the industry's leading provider of email signature solutions, empowering businesses to unlock the potential of email as a key digital advertising channel.
Exclaimer is the industry's leading provider of email signature solutions, empowering businesses to unlock the potential of email as a key digital advertising channel.
Categories
Products
G2 Awards
Best Highest Satisfaction Products 2025
Best EMEA Sellers 2025
Best Software Products 2025
Best UK Sellers 2025
Best Marketing & Digital Advertising Software Products 2025
EMEA Leader Email Signature Winter 2026
ANZ Leader Email Signature Winter 2026
Europe Leader Email Signature Winter 2026
Asia Pacific Leader Email Signature Winter 2026
12

Ideagen
Quality Management (QMS)

Ideagen helps the quiet voices and safe hands that protect organisations - a name trusted globally to deliver world-class, innovative regulatory and compliance software. Our portfolio of solutions and services help solve complex quality, EHS, collaboration, risk, audit and compliance challenges in h
Ideagen helps the quiet voices and safe hands that protect organisations - a name trusted globally to deliver world-class, innovative regulatory and compliance software. Our portfolio of solutions and services help solve complex quality, EHS, collaboration, risk, audit and compliance challenges in h
Categories
Products
G2 Awards
Best EMEA Sellers 2025
Best UK Sellers 2025
Best Financial Service Software Products 2025
Best Governance, Risk & Compliance Software Products 2025
Implementation Leader Inspection Management Winter 2026
Asia High performer Quality Management (QMS) Winter 2026
Implementation Leader Occupational Health and Safety (OHS) Winter 2026
Usability Leader Occupational Health and Safety (OHS) Winter 2026
Grid High performer Cloud Content Collaboration Winter 2026
13

Pearson
Digital Credential Management

At Pearson, our purpose is simple: to help people realise the life they imagine through learning. We believe that every learning opportunity is a chance for a personal breakthrough. That's why our Pearson employees are committed to creating vibrant and enriching learning experiences designed for rea
At Pearson, our purpose is simple: to help people realise the life they imagine through learning. We believe that every learning opportunity is a chance for a personal breakthrough. That's why our Pearson employees are committed to creating vibrant and enriching learning experiences designed for rea
G2 Awards
Best EMEA Sellers 2025
Best UK Sellers 2025
India Leader Digital Credential Management Winter 2026
EMEA Leader Digital Credential Management Winter 2026
Grid Leader Digital Credential Management Winter 2026
Europe Leader Digital Credential Management Winter 2026
Asia Pacific Leader Digital Credential Management Winter 2026
14

Cognism
Sales Intelligence

Cognism is a B2B sales acceleration software company that provides a marketing and sales acceleration solution. We’re providing the intelligence your revenue teams need! Our data is used all around the world, helping sales and marketing teams drive predictable pipeline.People think we’re pretty grea
Cognism is a B2B sales acceleration software company that provides a marketing and sales acceleration solution. We’re providing the intelligence your revenue teams need! Our data is used all around the world, helping sales and marketing teams drive predictable pipeline.People think we’re pretty grea
Categories
G2 Awards
Best EMEA Sellers 2025
Best UK Sellers 2025
Europe High performer Lead Capture Winter 2026
Europe Leader Marketing Account Intelligence Winter 2026
EMEA Leader Marketing Account Intelligence Winter 2026
India High performer Lead Capture Winter 2026
United Kingdom High performer Lead Capture Winter 2026
United Kingdom Leader Marketing Account Intelligence Winter 2026
France High performer Lead Intelligence Winter 2026
15

GWI
Audience Intelligence Platforms

We’re the target audience company that does things a bit differently. Our job is to cut through the noise and give you facts you can trust. Our flagship study represents more than billion people around the world, and it tells you how consumers are changing; their actions, ideals, perceptions, feel
We’re the target audience company that does things a bit differently. Our job is to cut through the noise and give you facts you can trust. Our flagship study represents more than billion people around the world, and it tells you how consumers are changing; their actions, ideals, perceptions, feel
Categories
Products
G2 Awards
Best UK Sellers 2025
Grid Leader Audience Intelligence Platforms Winter 2026
Results Leader Audience Intelligence Platforms Winter 2026
Implementation Leader Audience Intelligence Platforms Winter 2026
Relationship Leader Audience Intelligence Platforms Winter 2026
16

Payhawk
Expense Management

Payhawk helps you manage and automate everything between your bank and accounting software in real-time.
Payhawk helps you manage and automate everything between your bank and accounting software in real-time.
Categories
Products
G2 Awards
Best UK Sellers 2025
Best Accounting & Finance Software Products 2025
EMEA Leader Invoice Management Winter 2026
United Kingdom Leader Invoice Management Winter 2026
United Kingdom Leader Spend Management Winter 2026
EMEA Leader Spend Management Winter 2026
Europe Leader Invoice Management Winter 2026
17

Prolific
User Research

Prolific is a technology company that enables researchers in AI, industry, and academia to collect high-quality human-powered data at scale. With Prolific, people are driving breakthroughs in science, technology, and society. Our products and services make it quicker and easier for people to secure
Prolific is a technology company that enables researchers in AI, industry, and academia to collect high-quality human-powered data at scale. With Prolific, people are driving breakthroughs in science, technology, and society. Our products and services make it quicker and easier for people to secure
G2 Awards
Best UK Sellers 2025
United Kingdom Leader User Research Winter 2026
Europe Leader User Research Winter 2026
EMEA Leader User Research Winter 2026
18

StaffCircle
Performance Management

The all-in-one performance management solution combining culture & engagement, performance management and skills & development into a single easy to use software tool.StaffCircle creates consistent connections and processes between management and workforce. It offers an integrated performance and co
The all-in-one performance management solution combining culture & engagement, performance management and skills & development into a single easy to use software tool.StaffCircle creates consistent connections and processes between management and workforce. It offers an integrated performance and co
Categories
G2 Awards
Best Highest Satisfaction Products 2025
Best UK Sellers 2025
Europe Leader Performance Management Winter 2026
Europe High performer Performance Management Winter 2026
EMEA High performer Performance Management Winter 2026
United Kingdom High performer Performance Management Winter 2026
EMEA Leader Performance Management Winter 2026
19

Hack The Box
Cybersecurity Professional Development

Hack The Box is the leading cybersecurity readiness and upskilling platform, trusted by Fortune 500 enterprises, government organizations, and MSSPs to build cyber resilience at scale. Through AI-enhanced intelligence, gamified labs, live-fire simulations and the power of one of the world’s largest
Hack The Box is the leading cybersecurity readiness and upskilling platform, trusted by Fortune 500 enterprises, government organizations, and MSSPs to build cyber resilience at scale. Through AI-enhanced intelligence, gamified labs, live-fire simulations and the power of one of the world’s largest
G2 Awards
Best Fastest Growing Products 2025
Best Education Software Products 2025
Best UK Sellers 2025
EMEA Leader Technical Skills Development Winter 2026
Momentum Leader Cybersecurity Professional Development Winter 2026
Grid Leader Cybersecurity Professional Development Winter 2026
20

Jiminny
Conversation Intelligence

Jiminny allows users to record, transcribe, and analyze calls and meetings in real-time to help capture important data points.
Jiminny allows users to record, transcribe, and analyze calls and meetings in real-time to help capture important data points.
Categories
Products
G2 Awards
Best UK Sellers 2025
EMEA Leader Conversation Intelligence Winter 2026
EMEA Leader Sales Coaching Winter 2026
Europe Leader Sales Coaching Winter 2026
United Kingdom Leader Sales Coaching Winter 2026
United Kingdom High performer Conversation Intelligence Winter 2026
Implementation Leader Revenue Operations & Intelligence (RO&I) Winter 2026
21

MetaCompliance
Security Awareness Training

MetaCompliance is a leading provider of cybersecurity and compliance training solutions. Specializing in helping organizations manage risk and promote a culture of security awareness, MetaCompliance offers a range of services, including e-learning modules, policy management, and phishing simulation
MetaCompliance is a leading provider of cybersecurity and compliance training solutions. Specializing in helping organizations manage risk and promote a culture of security awareness, MetaCompliance offers a range of services, including e-learning modules, policy management, and phishing simulation
Categories
G2 Awards
Best UK Sellers 2025
Best Security Software Products 2025
EMEA Leader Security Awareness Training Winter 2026
Europe Leader Security Awareness Training Winter 2026
United Kingdom Leader Security Awareness Training Winter 2026
22

Pabau
Medical Spa

Pabau is a clinic management software that collects and organizes all the information you gather throughout the client life cycle, then empowers you to use it to achieve great things. It will help you automate the consultation process, help dramatically grow your sales & save you time by eliminating
Pabau is a clinic management software that collects and organizes all the information you gather throughout the client life cycle, then empowers you to use it to achieve great things. It will help you automate the consultation process, help dramatically grow your sales & save you time by eliminating
Categories
Products
G2 Awards
Best UK Sellers 2025
Best Healthcare Software Products 2025
Usability Leader Clinical Documentation Winter 2026
Relationship Leader Clinical Documentation Winter 2026
Results Leader Clinical Documentation Winter 2026
23

LoyaltyLion
Loyalty Management

At LoyaltyLion, we help Shopify brands increase repeat purchases with their own integrated loyalty programs that motivate shoppers with unique loyalty experiences.We provide the tools and expertise you need to drive growth through higher repeat purchase rates, better retention and greater customer l
At LoyaltyLion, we help Shopify brands increase repeat purchases with their own integrated loyalty programs that motivate shoppers with unique loyalty experiences.We provide the tools and expertise you need to drive growth through higher repeat purchase rates, better retention and greater customer l
Categories
Products
G2 Awards
Best UK Sellers 2025
Grid Leader Loyalty Management Winter 2026
Momentum Leader Loyalty Management Winter 2026
Europe Leader Loyalty Management Winter 2026
EMEA Leader Loyalty Management Winter 2026
Relationship Leader Loyalty Management Winter 2026
24

Memrise Ltd.
Language Learning

Memrise is an award-winning language learning system with over 50 million users. Specialising in combining cognitive science, powerful tech and entertaining content, Memrise makes language learning genuinely recreational. We offer 200 language combinations across 24 languages on our website, iOS and
Memrise is an award-winning language learning system with over 50 million users. Specialising in combining cognitive science, powerful tech and entertaining content, Memrise makes language learning genuinely recreational. We offer 200 language combinations across 24 languages on our website, iOS and
Categories
Products
G2 Awards
Best UK Sellers 2025
25

Payara Services Ltd
Application Server

Payara Services Ltd is a technology company specializing in the development and support of open-source software solutions for Java applications. Known for its Payara Platform, which enhances the GlassFish application server, the company provides services including cloud-native application deployment
Payara Services Ltd is a technology company specializing in the development and support of open-source software solutions for Java applications. Known for its Payara Platform, which enhances the GlassFish application server, the company provides services including cloud-native application deployment
Categories
Products
G2 Awards
Best UK Sellers 2025
India High performer Application Server Winter 2026
EMEA High performer Application Server Winter 2026
Relationship Leader Application Server Winter 2026
Momentum Leader Application Server Winter 2026
Europe High performer Application Server Winter 2026
Grid High performer Application Server Winter 2026
26

Seeq Corporation
Time Series Intelligence

Seeq Corporation develops software and services that accelerate industrial process analytics on industrial process data. Industrial process data is the collection of time-series data, events, and signals, as well as related contextual data, generated by production and manufacturing organizations. Du
Seeq Corporation develops software and services that accelerate industrial process analytics on industrial process data. Industrial process data is the collection of time-series data, events, and signals, as well as related contextual data, generated by production and manufacturing organizations. Du
Categories
Products
G2 Awards
Best UK Sellers 2025
Grid High performer Time Series Intelligence Winter 2026
Grid Leader Manufacturing Intelligence Winter 2026
EMEA Leader Time Series Intelligence Winter 2026
Asia Pacific Leader Time Series Intelligence Winter 2026
Momentum Leader Time Series Intelligence Winter 2026
Grid Leader Time Series Intelligence Winter 2026
27

Silktide
Digital Governance

Silktide makes software to understand and improve websites, covering accessibility, SEO, UX, data privacy, and more. Our platform is used by organizations around the world to review millions of websites every year. We're a fully distributed global team with staff in many countries. Our headquarters
Silktide makes software to understand and improve websites, covering accessibility, SEO, UX, data privacy, and more. Our platform is used by organizations around the world to review millions of websites every year. We're a fully distributed global team with staff in many countries. Our headquarters
Categories
Products
G2 Awards
Best UK Sellers 2025
Relationship Leader Digital Governance Winter 2026
EMEA Leader Digital Accessibility Tools Winter 2026
Results Leader Content Analytics Winter 2026
Usability Leader Content Analytics Winter 2026
28

Capsule
CRM

Zestia Solutions is a technology delivery and consulting company. Our team is knowledgeable and committed in delivering software that is designed to meet real business requirements not technical wizardry for its own sake. We believe the simplest solutions are the most elegant.
Zestia Solutions is a technology delivery and consulting company. Our team is knowledgeable and committed in delivering software that is designed to meet real business requirements not technical wizardry for its own sake. We believe the simplest solutions are the most elegant.
Categories
Products
G2 Awards
Best UK Sellers 2025
ANZ High performer CRM Winter 2026
United Kingdom High performer CRM Winter 2026
Australia High performer CRM Winter 2026
Europe Leader CRM Winter 2026
EMEA Leader CRM Winter 2026
29

CyberSentriq
Online Backup

Cybersentriq provides Integrated Cybersecurity & Data Protection for Businesses and Managed Service Providers. Our unified AI-powered platform offers all in one email phishing and spam protection, DNS filtering, security awareness training, email archiving, M365 backup and recovery - enabling use
Cybersentriq provides Integrated Cybersecurity & Data Protection for Businesses and Managed Service Providers. Our unified AI-powered platform offers all in one email phishing and spam protection, DNS filtering, security awareness training, email archiving, M365 backup and recovery - enabling use
Products
G2 Awards
Best UK Sellers 2025
Grid High performer Secure Email Gateway Winter 2026
Grid High performer Cloud File Security Winter 2026
United Kingdom High performer Online Backup Winter 2026
Usability Leader Cloud File Security Winter 2026
Implementation Leader Intelligent Email Protection Winter 2026
EMEA High performer Database Backup Winter 2026
EMEA Leader Database Backup Winter 2026
30

Vevox
Audience Response
Vevox is an interactive audience engagement platform that helps businesses and organizations create real-time polls, surveys, and Q&A sessions to increase participation in meetings and events.
Categories
Products
G2 Awards
Best UK Sellers 2025
Momentum Leader Audience Response Winter 2026
Implementation Leader Audience Response Winter 2026
Relationship Leader Q&A Platforms Winter 2026
Usability Leader Audience Response Winter 2026
Results Leader Audience Response Winter 2026
Relationship Leader Audience Response Winter 2026
31

Eseye
IoT Connectivity Management

As a world leader in IoT connectivity solutions, Eseye helps customers to realise lasting value from global IoT projects. We bring the deep device expertise needed to integrate, manage and optimise IoT connectivity for estates of any scale or complexity. Then seamlessly connect these devices across
As a world leader in IoT connectivity solutions, Eseye helps customers to realise lasting value from global IoT projects. We bring the deep device expertise needed to integrate, manage and optimise IoT connectivity for estates of any scale or complexity. Then seamlessly connect these devices across
Categories
Products
G2 Awards
Best UK Sellers 2025
Grid Leader IoT Management Winter 2026
Momentum Leader IoT Connectivity Management Winter 2026
Grid Leader IoT Management Fall 2025
Momentum Leader IoT Connectivity Management Fall 2025
Grid Leader IoT Management Summer 2025
Momentum Leader IoT Connectivity Management Summer 2025
Grid Leader IoT Connectivity Management Summer 2025
32

Chattermill
Feedback Analytics

The Chattermill Customer Feedback Analytics Platform helps businesses unlock their customer reality. Using Chattermill, companies can unify their customer feedback data across surveys, reviews, support tickets, conversations, and social media to uncover what customers want, need, and expect from the
The Chattermill Customer Feedback Analytics Platform helps businesses unlock their customer reality. Using Chattermill, companies can unify their customer feedback data across surveys, reviews, support tickets, conversations, and social media to uncover what customers want, need, and expect from the
Categories
Products
G2 Awards
Best UK Sellers 2025
Usability Leader Text Analysis Winter 2026
United Kingdom High performer Enterprise Feedback Management Winter 2026
Europe Leader Feedback Analytics Winter 2026
EMEA Leader Text Analysis Winter 2026
EMEA Leader Feedback Analytics Winter 2026
33

Metaview
Talent Intelligence

Metaview automatically writes your recruiting notes for you so you can save time and focus on high-quality interactions with candidates.
Metaview automatically writes your recruiting notes for you so you can save time and focus on high-quality interactions with candidates.
Categories
Products
G2 Awards
Best UK Sellers 2025
Relationship Leader Talent Intelligence Winter 2026
Usability Leader Talent Intelligence Winter 2026
EMEA Leader Video Interviewing Winter 2026
Europe Leader Video Interviewing Winter 2026
Momentum Leader Video Interviewing Winter 2026
United Kingdom Leader Video Interviewing Winter 2026
34

clearer.io
Online Reputation Management
Start collecting genuine text & video reviews from your happy customers in under 10 minutes.
Categories
G2 Awards
Best UK Sellers 2025
Best Commerce Software Products 2025
Relationship Leader Lead Capture Winter 2026
EMEA Leader Review Management Winter 2026
Europe Leader Review Management Winter 2026
Grid High performer Lead Capture Winter 2026
Usability Leader Lead Capture Winter 2026
Results Leader E-Commerce Search Winter 2026
35

PortSwigger
Vulnerability Scanner

PortSwigger is a global leader in the creation of software tools for security testing of web applications. For over a decade, we have worked at the cutting edge of the web security industry, and our software is well established as the de facto standard toolkit used by web security professionals.
PortSwigger is a global leader in the creation of software tools for security testing of web applications. For over a decade, we have worked at the cutting edge of the web security industry, and our software is well established as the de facto standard toolkit used by web security professionals.
Categories
Products
G2 Awards
Best UK Sellers 2025
India Leader Vulnerability Scanner Winter 2026
Asia Leader Vulnerability Scanner Winter 2026
Asia Pacific Leader Dynamic Application Security Testing (DAST) Winter 2026
Grid Leader Dynamic Application Security Testing (DAST) Winter 2026
Asia Pacific Leader Vulnerability Scanner Winter 2026
36

Idox PLC
CMMS

Idox group's specialist software solutions power the performance of government and industry, driving productivity and a better experience for everyone.
Idox group's specialist software solutions power the performance of government and industry, driving productivity and a better experience for everyone.
Categories
G2 Awards
Best UK Sellers 2025
Best CAD & PLM Software Products 2025
37

Notepad++
Text Editor

Notepad++ is a source code editor which supports several programming languages running under the MS Windows environment.
Notepad++ is a source code editor which supports several programming languages running under the MS Windows environment.
Categories
Products
G2 Awards
Best UK Sellers 2025
Best French Sellers 2025
Grid High performer Text Editor Winter 2026
Grid Leader Editor Winter 2026
Grid Leader Text Editor Winter 2026
Usability Leader Editor Winter 2026
38

trumpet
Digital Sales Room

Centralise your buyer journeys and close deals faster with digital sales room – Interactive, collaborative and auto-personalised spaces. Imagine one space where you can centralise marketing content, video recordings, demo recordings, mutual action plans, proposals, forms/surveys, e-signature & more.
Centralise your buyer journeys and close deals faster with digital sales room – Interactive, collaborative and auto-personalised spaces. Imagine one space where you can centralise marketing content, video recordings, demo recordings, mutual action plans, proposals, forms/surveys, e-signature & more.
Categories
Products
G2 Awards
Best Sales Software Products 2025
Best UK Sellers 2025
Best Fastest Growing Products 2025
Relationship Leader Digital Sales Room Winter 2026
Europe Leader Digital Sales Room Winter 2026
Results Leader Digital Sales Room Winter 2026
EMEA Leader Digital Sales Room Winter 2026
Relationship Leader Sales Enablement Winter 2026
39

Shiptheory
Shipping

Shiptheory directly connects to popular carriers and e-commerce platforms to automate shipping. As a Royal Mail Approved Integrator and FedEx Compatible Provider, our web-based app connects to trusted carriers globally to create a seamless shipping process. Shiptheory links up with printers, handhel
Shiptheory directly connects to popular carriers and e-commerce platforms to automate shipping. As a Royal Mail Approved Integrator and FedEx Compatible Provider, our web-based app connects to trusted carriers globally to create a seamless shipping process. Shiptheory links up with printers, handhel
Categories
Products
G2 Awards
Best UK Sellers 2025
Best Supply Chain & Logistics Software
Relationship Leader Shipping Winter 2026
Results Leader Shipping Winter 2026
Relationship Leader Multicarrier Parcel Management Solutions Winter 2026
Usability Leader Shipping Winter 2026
40

Signifo
Expense Management

Webexpenses is a leading provider of Expense Management, Invoice Processing, and Payments solutions, helping businesses of all sizes across 70+ countries streamline processes and eliminate manual errors. Our innovative mobile app empowers users to manage expenses on the go, with reimbursements often
Webexpenses is a leading provider of Expense Management, Invoice Processing, and Payments solutions, helping businesses of all sizes across 70+ countries streamline processes and eliminate manual errors. Our innovative mobile app empowers users to manage expenses on the go, with reimbursements often
Categories
Products
G2 Awards
Best UK Sellers 2025
Australia High performer Expense Management Winter 2026
United Kingdom High performer AP Automation Winter 2026
United Kingdom High performer Invoice Management Winter 2026
EMEA High performer Expense Management Winter 2026
Europe High performer Expense Management Winter 2026
United Kingdom Leader Expense Management Winter 2026
United Kingdom High performer Expense Management Winter 2026
41

Lead Forensics
Visitor Identification

Lead Forensics is a B2B lead generation and website tracking software that helps businesses identify and engage with potential customers. By providing insights into anonymous website visitors, Lead Forensics enables companies to track visitor behavior, gather contact information, and enhance their m
Lead Forensics is a B2B lead generation and website tracking software that helps businesses identify and engage with potential customers. By providing insights into anonymous website visitors, Lead Forensics enables companies to track visitor behavior, gather contact information, and enhance their m
Categories
Products
G2 Awards
Best UK Sellers 2025
Europe Leader Marketing Account Intelligence Winter 2026
United Kingdom Leader Marketing Account Intelligence Winter 2026
Europe Leader Visitor Identification Winter 2026
United Kingdom Leader Visitor Identification Winter 2026
EMEA Leader Visitor Identification Winter 2026
Relationship Leader Visitor Identification Winter 2026
42

Redgate Software
Database Monitoring

Redgate offers end-to-end Database DevOps to help organizations streamline software development and get value from their data faster. Redgate’s portfolio of solutions helps organizations reliably solve the complex challenges of database management across the DevOps lifecycle on any database, anywher
Redgate offers end-to-end Database DevOps to help organizations streamline software development and get value from their data faster. Redgate’s portfolio of solutions helps organizations reliably solve the complex challenges of database management across the DevOps lifecycle on any database, anywher
Categories
G2 Awards
Best UK Sellers 2025
Momentum Leader Database Monitoring Winter 2026
Grid Leader Database Monitoring Winter 2026
Europe Leader Database Monitoring Winter 2026
Grid High performer DevOps Winter 2026
EMEA Leader Database Monitoring Winter 2026
43

EvaluAgent
Contact Center Quality Assurance

It’s QA, but not as you know it.Find your focus with clear, objective insights from AI-powered conversation intelligence and automated QA.
It’s QA, but not as you know it.Find your focus with clear, objective insights from AI-powered conversation intelligence and automated QA.
Categories
Products
G2 Awards
Best UK Sellers 2025
EMEA High performer Contact Center Quality Assurance Winter 2026
Latin America High performer Contact Center Quality Assurance Winter 2026
United Kingdom High performer Contact Center Quality Assurance Winter 2026
Europe High performer Contact Center Quality Assurance Winter 2026
44

Pimberly
Product Information Management (PIM)

Pimberly is a leading Product Information Management (PIM) platform that helps businesses manage and optimize their product data across multiple channels. The software streamlines the process of collecting, enriching, and distributing product information, enabling organizations to deliver consistent
Pimberly is a leading Product Information Management (PIM) platform that helps businesses manage and optimize their product data across multiple channels. The software streamlines the process of collecting, enriching, and distributing product information, enabling organizations to deliver consistent
Categories
Products
G2 Awards
Best UK Sellers 2025
Best Commerce Software Products 2025
Grid Leader Product Information Management (PIM) Winter 2026
EMEA Leader Product Information Management (PIM) Winter 2026
Europe Leader Product Information Management (PIM) Winter 2026
Relationship Leader Product Information Management (PIM) Winter 2026
45

Paddle
Merchant of Record
Managing global payments complexity for SaaS and digital product companies. We’re the Merchant of Record for both enterprise companies and startups that helps you get paid from anywhere and grow everywhere. Paddle manages global payments complexity for SaaS and digital products.
G2 Awards
Best UK Sellers 2025
Results Leader Subscription Analytics Winter 2026
Results Leader Subscription Management Winter 2026
Implementation Leader Subscription Management Winter 2026
Implementation Leader Subscription Analytics Winter 2026
Grid High performer Subscription Analytics Winter 2026
EMEA High performer Subscription Analytics Winter 2026
46

Threecolts
Customer Self-Service

Threecolts works with over 30,000 ecommerce companies, including Samsung, L'Oréal, and Puma, to make them more profitable than ever. We've directly increased the profitability of our customers by $500m through revenue recovery, shipping negotiations, and software consolidation. As a catalyst for tra
Threecolts works with over 30,000 ecommerce companies, including Samsung, L'Oréal, and Puma, to make them more profitable than ever. We've directly increased the profitability of our customers by $500m through revenue recovery, shipping negotiations, and software consolidation. As a catalyst for tra
G2 Awards
Best UK Sellers 2025
Best Commerce Software Products 2025
Grid High performer Customer Self-Service Winter 2026
Momentum Leader Customer Self-Service Winter 2026
Grid High performer Customer Self-Service Fall 2025
Momentum Leader Customer Self-Service Fall 2025
Grid High performer Customer Self-Service Summer 2025
Grid High performer Customer Self-Service Spring 2025
47

The Access Group
HCM Software

The Access Group is a leading software provider that delivers a comprehensive range of business solutions tailored for various industries, including finance, human resources, and education. Their offerings encompass enterprise resource planning (ERP), finance management, and cloud-based software des
The Access Group is a leading software provider that delivers a comprehensive range of business solutions tailored for various industries, including finance, human resources, and education. Their offerings encompass enterprise resource planning (ERP), finance management, and cloud-based software des
Categories
G2 Awards
Best UK Sellers 2025
Best Non-Profit Software Products 2025
Grid High performer Employee Referral Winter 2026
United Kingdom High performer Recruitment Marketing Winter 2026
EMEA Leader Applicant Tracking Systems (ATS) Winter 2026
Europe Leader Applicant Tracking Systems (ATS) Winter 2026
EMEA High performer Employee Referral Winter 2026
Results Leader Core HR Winter 2026
Europe High performer Employee Referral Winter 2026
48

Elucidat

Elucidat is a cloud-based authoring tool designed for creating and managing eLearning content. It enables organizations to produce responsive digital learning experiences efficiently, allowing collaboration among team members and ensuring that content can be easily updated and maintained. With featu
Elucidat is a cloud-based authoring tool designed for creating and managing eLearning content. It enables organizations to produce responsive digital learning experiences efficiently, allowing collaboration among team members and ensuring that content can be easily updated and maintained. With featu
49

Fuse Universal
Learning Experience Platforms (LXP)

The Fuse learning platform helps to connect users with the knowledge and expertise they need to improve their skills and perform at their potential.Used by some of the world's greatest brands — including Hilti, Mazda, IHG and Lotus Cars — Fuse sparks active engagement and fosters a collaborative wor
The Fuse learning platform helps to connect users with the knowledge and expertise they need to improve their skills and perform at their potential.Used by some of the world's greatest brands — including Hilti, Mazda, IHG and Lotus Cars — Fuse sparks active engagement and fosters a collaborative wor
Categories
Products
G2 Awards
Best UK Sellers 2025
Grid Leader Learning Experience Platforms (LXP) Winter 2026
EMEA Leader Learning Experience Platforms (LXP) Winter 2026
Europe Leader Learning Experience Platforms (LXP) Winter 2026
Usability Leader Learning Experience Platforms (LXP) Winter 2026
United Kingdom Leader Learning Experience Platforms (LXP) Winter 2026
Usability Leader Learning Experience Platforms (LXP) Fall 2025
EMEA Leader Learning Experience Platforms (LXP) Fall 2025
Europe Leader Learning Experience Platforms (LXP) Fall 2025
50

Cledara
SaaS Spend Management

Cledara is a platform for finance teams that gives visibility of your organization's software stack, provides data and insights to cut excess spend, and streamlines software-related admin. Now you have a detailed view of your software spending, you can see which tools are being used and where you co
Cledara is a platform for finance teams that gives visibility of your organization's software stack, provides data and insights to cut excess spend, and streamlines software-related admin. Now you have a detailed view of your software spending, you can see which tools are being used and where you co
Categories
Products
G2 Awards
Best UK Sellers 2025
Best IT Management Software Products 2025
Results Leader SaaS Spend Management Winter 2026
Results Leader SaaS Management Platforms (SMP) Winter 2026
EMEA Leader SaaS Spend Management Winter 2026
Europe Leader SaaS Management Platforms (SMP) Winter 2026
Grid Leader SaaS Management Platforms (SMP) Winter 2026
Usability Leader SaaS Spend Management Winter 2026
What are the G2 Best Software Awards?
G2’s annual Best Software Awards rank the world’s best software companies and products based on authentic, timely reviews from real users and publicly available market presence data.
How are the winners determined?
Dozens of lists are generated based on G2’s verified user reviews and publicly available market presence data. G2 uses Satisfaction and Market Presence scores to rank products and vendors across different categories. Scores are first calculated within categories for all products with at least one review in the past year, which also appears on at least one G2 Grid® (having at least 10 total reviews) for a category that aligns with a Best Software list. Scores are then aggregated and compared based on the scoring criteria for each of the three Best Software lists: Best Software Companies, Best Software Products, and Best Software by Function.
Read more about the methodology used to calculate G2’s Best Software Awards here.
How does a vendor become eligible for the awards?
To be eligible for one of G2’s Best Software Companies or Products lists, a software product or company must have at least one review in the prior calendar year. Products must also appear on at least one G2 Grid® (having at least 10 total reviews all time) for a category that aligns with a Best Software list. Scores reflect only data from reviews submitted during the evaluation period (January 1st, 2024 - December 31, 2024).
Can software sellers and products win multiple awards?
Yes. A software seller and/or product has the potential to be named on multiple lists based on its eligibility and rankings.
How are reviews verified and vetted?
Authenticity and trust are paramount to our approach to review collection, moderation, and publishing. It is our aim to ensure every review is the honest opinion of a real user and their own experience with a product or service. Every review submitted to G2 undergoes rigorous moderation. We verify user identities and use over 43 data points and consistent guidelines to ensure authenticity. In fact, G2 rejects over one-third of the reviews submitted for not meeting those guidelines and standards. And while we see the clear opportunity for AI and are using it to fuel our own innovations, G2 maintains that reviews should come from genuine user experiences, only allowing AI for minor content enhancements but not review generation. For more information, view G2’s community guidelines.
Were G2’s 2025 Best Software lists researched and published using the same methodology and criteria as past years? If not, what is new?
Some eligibility requirements have changed for Best Software 2025. Changes for 2025 include:
Vendors no longer need 50+ reviews to qualify for the awards. To be considered for one of G2’s Best Software Sellers or Best Software Products Lists, a software company must have at least one review over the prior calendar year. Products must also appear on at least one G2 Grid® (having at least 10 total reviews all time) for a child category that aligns with a Best Software list.
This change was made to expand eligibility for vendors and products on G2 while simplifying the requirements, making it easier to be considered. However, on the most competitive Best Software lists, winners typically have hundreds or even thousands of reviews.
For the Functional Product Lists, a product’s percentage of categories and reviews earned within that functional list will be used as a factor in scoring. Previously, we considered representation across all categories across G2.
We believe this change will provide a better representation of the top-ranked products for each functional product list.
We also added the following new lists in 2025:
Best Governance, Risk & Compliance Software Products
Best Supply Chain & Logistics Software Products
Best Hosting Software Products
Best Data Privacy Software Products
Best Healthcare Software Products
Best Non-Profit Software Products
Best Legal Software Products
Best Financial Services Software Products
Best Real Estate Software Products
How can I promote my Best Software Award recognition if I am named a winner?
All winners will receive an email from G2 providing promotional materials and instructions, including templates and guidelines for:
Accessing their Best Software Award badge(s) in my.g2
Promoting their recognition via news announcements
Celebrating with customizable social media graphics
How will G2 celebrate the winners?
G2 will celebrate award winners through a series of promotions, including news announcements, social media posts, emails, website banners, and more. While some winners will be featured on billboards in New York City, this is limited to select top winners pre-determined by G2.
How are the Best Software Awards different from G2’s quarterly reports?
Key differences between G2’s Best Software Awards and Market Reports include: