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Anita Y Cheng

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San Francisco Digital Services

Anita Y Cheng

Aug 13, 2021

Content design for behavior change

Getting people to do something, while also telling them how to do it

Screenshot of a page with introductory content, and a stock image of a Black mother and child wearing holiday sweaters and waving at a computer screen.

San Francisco Digital Services

Anita Y Cheng

Aug 5, 2021

Taking content design center stage in a crisis

Using crisis communication principles with stakeholders in SF’s pandemic response

Diagram depicting an iceberg, with many of SF’s COVID response operations listed in the middle. “Website and graphics” are listed just above the water, with “state and federal” response being the water surrounding the iceberg.

San Francisco Digital Services

Anita Y Cheng

Oct 4, 2019

Making content user-centered at Digital Services

Content on government sites need a lot of work! San Francisco is no different. Digital Services is working hard making content as…

A content designer and Public Information Officer pose with a meeting room window covered in Post-Its after a workshop.

Anita Y Cheng

Dec 31, 2018

How to change your career if you are short on money, time, and energy

Did you know what you wanted to do with your life at 22? Neither did I!

San Francisco Digital Services

Anita Y Cheng

Nov 27, 2018

How clear content can make living in San Francisco possible

In 2017, I moved from Los Angeles to San Francisco to work at the Mayor’s Office of Housing & Community Development (MOHCD). I told my…

How clear content can make living in San Francisco possible

Anita Y Cheng

Jul 19, 2018

On The Dark Knight, IA Summit, and designing communities we want

10 years ago today, a Batman movie was released. Normally that’s nothing to celebrate, so I’m amused to see 10-year retrospectives of The…

On The Dark Knight, IA Summit, and designing communities we want

Prototypr

Anita Y Cheng

Jul 13, 2018

How to kick butt at your next job interview (even if you suck at speaking)!

It’s just about that time — a lot of people I know are looking for a new role. And one part of that experience looms over all others: the…

Prototypr

Anita Y Cheng

May 30, 2018

How to make an impact as a designer

So one thing has recently gotten my goat design-wise, and it’s not the usual handwringing about portfolios or coding or even “what do we…

Anita Y Cheng

Aug 30, 2017

Tips for a new design grad

Recent design grad, I can’t assure you that I know what I’m doing. I’m only a few years off of a career change into design myself, from a…

Anita Y Cheng

Jun 21, 2017

Building a network, for introverts!

In this era of job hunting, we hear it all the time: “To find a job, it’s all about networking!” Indeed, studies have shown that up to 85%…