Carla A. Fleming·1d agoNine Months. One Deal. One Email.Nine months into the deal, the customer’s COO said, “We’re there.”
Carla A. Fleming·Oct 12Half the Margin. The Same Features as Everyone Else.AI features now run on about half the margin of the software they sit on. (Growth Unhinged, 2026)
Carla A. Fleming·Oct 5Only 10% Had the Right Strategy.Only 10% of leaders say their GTM strategy is driving results.
Carla A. Fleming·Sep 1440% to 60% of B2B Deals End in No Decision40% to 60% of B2B deals end in no decision. Not lost. Just stalled.
Carla A. Fleming·Sep 748% Get This WrongThe pitch was good. The room nodded. Three weeks later, the deal still hadn’t moved, and nobody could explain why.
Carla A. Fleming·Aug 24You Aligned the Plan. Did Anyone Approve the Problem?Go-to-Market plan built. Revenue plan built. Aligned. Check.
Carla A. Fleming·Aug 17You Trusted Your Read of the Room. Did theBuyer?You’ve been in enough meetings to know when one goes well.
